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Senior Marketing Analytics Manager

Company: VirtualVocations
Location: Lake Charles
Posted on: March 23, 2025

Job Description:

A company is looking for a Senior Marketing Analytics & Operations Manager to drive data and operations strategy for member marketing.
Key Responsibilities:

Drive the collection, analysis, and reporting of member marketing data to identify growth opportunities
Own the marketing attribution model to assess campaign impact and guide investment decisions
Develop and maintain self-service dashboards to provide visibility into campaign performance and member engagement

Required Qualifications:

8+ years of experience in marketing analytics, growth analytics, or performance marketing
Advanced SQL proficiency with experience in large datasets
Strong development of marketing attribution models across various channels
Experience in ROI modeling and financial analysis
Expertise in Salesforce products and familiarity with AI-driven marketing tools

Keywords: VirtualVocations, Lake Charles , Senior Marketing Analytics Manager, Executive , Lake Charles, Louisiana

Click here to apply!

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